For those interested in issues such as climate change, social inequity, and the financial crisis, join me in a dialogue to explore the challenges and opportunities associated with sustainability and the role of business in a sustainable society.
Wednesday, November 30, 2011
The Occupy Movement and Business Schools
This places business schools in a precarious position when their foundation largely hinges on the maximizing of the universal metric of financial performance. While all business schools have in their mission some reference to social good, ethics, and benefit to society, there is no doubt that the underlying objective behind all decisions in the classroom is financial accountability to shareholders within the confines of the law and, if necessary, at the expense of society and the environment. This is fundamental and while I acknowledge business schools’ fluffy wording on their commitment to society, it rings hallow when it comes down to class discussion.
But it was clear from student reactions today that they struggle with the notion that business is as bad as the occupy movement says it is. I can imagine that a 21-22 year old, part of one of the top business programs in the country and the world, would be disheartened to read about a movement that is against everything that they’ve pinned their future career on. Even as a business professor pushing for change in business schools, this is not an easy thing to read and hear about. But as I’ve written before, the occupation’s painting of business with the same brush is not only unfair but entirely inaccurate. That being said, there is no doubt that many businesses have and are continuing to play a major role in creating the inequality that the occupy movement is concerned about.
One area of disagreement among the panel members and perhaps among the students was the notion that consumers are ultimately accountable for their own decisions. So, going into unmanageable debt is nothing but irresponsibility of the consumer not the fault of companies. To me, this is a very naïve argument because it overlooks the fact that we all live in a society that is socially constructed. History has shown that when actors are powerful in society, they play a substantial role in shaping the norms and beliefs of that society, sometimes for millennia. Religious organizations, once the most powerful actors in society, institutionalized a number of taken-for-granted belief systems that we see followed today for good and bad. The dominant actor today is business, more powerful than religion and more powerful than most governments.
Here’s the kicker, what happens when a for-profit entity is able to wield power that intentionally or unintentionally influences social norms and beliefs? I discussed this in more detail in a previous posting.
Bringing this back to what we teach in a business school, company profit maximization largely hinges on the creation of a monopoly or near-monopoly situation wherever possible. By default then, the objective is to weaken the power of consumers by discouraging their search for information that would allow them to make informed decisions, influencing how that information is presented, influencing consumer interpretation of that information, and/or reducing the options available to consumers regardless of their absorption of information. The oil and gas industry’s attempts to create doubt in the science of climate change is an example here. Also the financial industry’s efforts as of late to destroy or at least weaken the Consumer Financial Protection Agency, a body meant to help educate and protect consumers from complicated financial innovation, proves quite remarkably that companies do not hope for consumer irresponsibility to pave their fortunes but instead create conditions that inhibit informed decisions.
This all comes down to a perverse incentive based on profit maximization exclusively with no consideration of the social and environmental consequences of these decisions. Combined with immense power that business as a social actor holds in shaping consumer behaviour, business’ role in influencing society is not the next conspiracy but merely an obvious and highly predictable outcome of what we’d expect these actors to do in our current socio-economic system.
So in my view, when the occupy movement voices its concerns over social inequality, they’re also implicitly referring to the disruptive effects on democracy when those in power work to maintain the status quo by shaping the views and beliefs of society.
Sunday, November 6, 2011
My Experience at Occupy Toronto
But I was most struck by the reaction of Torontonians and working people to our silent march and our presence at old city hall. Many would stop and stare not with a look of criticism or repulsion but with a look of interest, curiosity and resonance. By resonance I mean their growing awareness that the movement, now present in dozens of locations around the world, was not for some marginalized, isolated cause but for the defense of the middle class. Where I could, I tried to talk with these people to learn what they thought of the protests. To my surprise, everyone I spoke with was very concerned that the status quo is not working for a majority of people and that change is needed. While their busy-schedules, mild temperaments, and hesitation to join what many perceive to be a “hippy-march” discourage their participation, they also feel obligated to respond to the seriousness of the issues around the world and the impact on future generations. One woman said to me, “I’m a working mom and quite successful in my career but I’m concerned for my kids and my grandkids”. It seemed like by observing the occupy Toronto protest, these people, for the first time, were able to personalize the very abstract and seemingly distant stories they’ve read about in the news.
On Saturday, I was part of a much larger march advocating the need for a Robin Hood Tax. This march began at St. James Park and made its way around downtown blocking one direction of traffic before ending up at King and Bay (see video here). While one could debate the merits of this Robin Hood tax idea I think the highlight of the day was the fact that the march was filled with a substantial number of the middle class. These people echoed much of the concerns I heard from people on the street the day before. While they didn’t have any answers or solutions, they felt that it was more important to be part of the conversation and to start a dialogue. As many have argued, the complexity and systemic nature of the issue commands a grassroots movement to kick start a global conversation on what needs to change and how, without any naïve and pre-conceived solutions.
But most important was the difference in the crowd between Friday and Saturday. This suggested to me that the wide range of people who have concerns with this inequality issue are not necessarily the ones doing the protesting. This results in an inaccurate depiction by the media of who is representing the movement. So when the media describes these protests as representing a certain demographic, they are presuming that those most concerned are only those doing the occupying on a full time basis not those hundreds of thousands of people who recognize the problem and want to do something about it, yet are simply not occupying. The Daily Show’s John Oliver nicely captured this in one of his satirical story coverages.
When I invited via email friends and colleagues to join me at the protests, it didn’t take long for the message to reach a wide number of audiences. My message to them was that I felt business schools and business more generally needed to be a part of this discussion rather than an actor in opposition. I received about 30 responses from executives, entrepreneurs, other business faculty, graduates, and business and non-business students. A majority of these were very supportive with apologies that they couldn’t join me. A colleague in the office next to me at Ivey mentioned that she was having dinner with a number of executives. Although she was expecting them to voice a rather smug and harsh discontent with the occupation, to her surprise they instead voiced support and a broader concern that what these people are protesting about is indeed a systemic problem that needs to be closely examined and talked about.
I received 5 harsh criticisms, surprisingly all from business students. I didn’t receive one criticism from a non-student audience. This was perplexing to me and some of my students shared their thoughts on why this might have been the case. They said that perhaps these students perceived the occupation to be a threat to the years of personal investment they’ve made to succeed in the existing system. They also said that perhaps business students naively view the protests as being a symbolic opposition to the very idea of business. Finally, like many others, these students are perhaps more strongly frustrated by the incoherent message of the occupation and the rather blanketed criticism of business more generally. But make no mistake, the people walking beside me at the march on Saturday and the many people occupying around the world are employees of business, executives of business, and owners of business and are therefore strong supporters that business needs to be part of the conversation.
Many people have asked me, somewhat out of frustration, what the purpose of the occupation actually is. Is it corporate greed, lack of jobs, the financial crisis, our current recessions, austerity measures, social inequality, environmental issues? (See Stiglitz' opinion piece in Aljazeera for a good summary) These same people exhibit a rather strong criticism that there is no point occupying unless the message is coherent and unless solutions are presented. Recently, my students voiced their preference for more solutions to the first half of a course that examines the relationship between corporations and society. Yet the focus of the first half of the course was not to uncover solutions but to understand how the interests of business do not always align with the interests of society and that instances of conflict are growing in number. Exploitative labour, environmental crises, the financial crisis, and social inequity represent a signal that business is perceived to be prospering at the expense of the broader community. Because solutions to these problems are not readily available under the current systems, our objective in this first half was to instead engage in critical thinking to understand the complexity of these problems, why they emerge, and what it means for business in society. Perhaps their struggle with this approach partly explains their frustration with the occupation movement.
But I did receive several emails from business students very supportive of my participation in the movement. Just the other day, 70 students from an Economics 10 course at Harvard walked out of class because of what they perceived to be an “an overly conservative bias in the course”.
I believe that business schools and economics faculties will have to face a decision about whether they are going to join the conversation about what needs to change so that our economic systems better reflect society’s needs or whether they are going to vehemently oppose the movement as the symbolic counterweight. Time will tell I’m sure. I’m of the opinion that the occupation represents an opportunity to start a conversation within business schools as educators of future managers. What does this mean for our programs? What does this mean for the overarching ideology of the business discipline? These are unnerving questions that need to be discussed in the hallways of a number of professional institutions. My students suggested that Ivey have a panel of business and non-business faculty to discuss what the occupation means more broadly to our current systems and way of life to reflect on how business can better serve the interests of society.
I couldn’t agree more. For anyone out there who doesn’t believe the occupation is doing anything of substance, they may be overlooking the many conversations taking place around the world, including the one I just had with future business leaders.
Tuesday, October 25, 2011
Business to Join Occupy Protest - Friday, Oct 28th at 4pm
I'm showing my support for these protests because I believe business needs to be part of the conversation. I recently posted on my blog why all Business Schools around the world should be part of this:
My colleagues Andy Crane and Dirk Matten at the Schulich School of Business posted a blog on why the protests should be top of mind for business leaders and employees in general.
This is a call to business students, business professors, business graduates, and business employees to join my peaceful walk around downtown Toronto on Friday, October 28th beginning at 4pm in front of the St James Anglican Cathedral on the corner of Church Street and King Street (65 Church St.). Anyone who would like to join me, please meet me there.
For those of you not in or near Toronto, I encourage you as actors of business (e.g. graduates, employees, faculty, students) to join the conversation in your municipality.
Feel free to pass this along.
Friday, October 14, 2011
Why Business Schools Should Join "Occupy Wall/Bay Street"

Saturday, October 1, 2011
Canada at Odds with Peace Laureates

Of the first 50 and most popular comments in response to last Wednesday’s web-based front page Globe and Mail article describing the Nobel Laureates’ efforts to persuade Stephen Harper, and by default Canada, to cancel expansion of oil sands development, all 50 were harshly blasting the Laureates’ cause as repugnant and revolting. Some of the more common responses included the following:
- The exploitation of Canadian resources is a decision left to Canadians…so mind your own business!
- The demand for oil will persist and so it’s better to get it from a democratic nation with large reserves than a human rights suppressing nation in the Middle East, Africa, or Latin America
- The environmental implications are overstated. Industry has put in impressive measures to reduce environmental issues
- There are worst things in the world right now and Canada’s oil sands are way down the list. Why bother with us? These Laureates must have some kind of hidden agenda.
Aside from the complete embarrassment I felt in reading these highly ill informed, rash, and toxic comments, I thought it necessary to put forth my own response to these comments:
First, climate change is a global and complex issue. Decisions we make in one part of the world have huge consequences on other parts of the world not privy to those decisions. To suggest that we have a right to make decisions as one country that will undoubtedly leave other countries under water, plagued by drought, overwhelmed with forest fires, and/or bombarded with hurricanes and typhoons is either a demonstration of our blatant disregard for humanity, our primitive emphasis on national sovereignty at the expense of everyone else, or complete idiocy. On top of all this, future generations not yet born will be looking back at our ignorant, arrogant, and uneducated rants demonstrating our lack of understanding of complex systems such as the climate. I’m in a time warp if a good chunk of Canadians mistakenly strive for national sovereignty over global sovereignty now that we know how interconnected national decisions are to the welfare of the planet and our future generations.
Second, any environmental improvements made by the oil sands sector can only be evaluated with a starting point of how catastrophic this process is to begin with. I have not seen any evidence to refute the very common claims that the resources required to produce 1 barrel of oil from the oil sands are several times that of light crude and that the CO2 emissions to produce one barrel is several times more than that of other sources of oil. When scientists link the systematic extraction of oil sands to the planet’s tipping point on climate change – the point of no return – there is no way that incremental efficiencies by industry are going to make any difference.
Third, as I’ve written many times before, our continual reliance on fossil fuels is no accident. To make comparative judgments on other renewable sources of energy at a point in time when government policy has supported non-renewable sources and demand for these sources pale in comparison to other environmental devastating sources is preposterous and overlooks the role of inertia and momentum in locking societies into particular sources of energy. We are so dependent on oil that movement away from the substance is going to take more than just silver bullet technologies. It’s going to take political, economic, and social courage to be part of the transition to renewable sources.
Fourth, clearly many people do not understand how interconnected our planet really is. Many of the comments I read were blasting the Laureates’ decision to prioritize Canadian actions over other atrocities that are occurring in the world today. But as the article rightly mentioned, many of the issues we’re seeing today is largely brought on by climate change. Tribal conflicts in Sudan and Kenya are primarily based on drought conditions. Imagine what will happen for several countries in the future if we continue to exploit these resources. So the Laureates are bang on because they know exactly what sorts of decisions take place in the Western world that fuel the fire of conflict in other regions.
The proliferation of these sorts of comments and other articles in defense of the oil sands puts to rest any confusion I might have had about why the conservatives are in power. Even if these comments represent a minority, it’s very clear that this is indeed a rather pervasive sentiment in Canada. I for one do not want to be included in the company of my prime minister or anyone else who doesn’t recognize the sensitivity of this issue, perceived by Nobel Laureate Williams as someone “who doesn’t really care”.
It took all but an hour to remove this article from the front web page of the Globe and Mail to several screens down and then another few minutes before it was relegated from front news altogether. We can only speculate why G&M did this. Is this what they normally do? Are they responding to public sentiment rather than putting forward the facts? Or were they influenced by some powerful individuals who would prefer that Canadians not learn about this story?
Tuesday, September 27, 2011
The Meaning of Life According to Brands

Tuesday, September 13, 2011
Canadians Losing Interest in the Environment
The authors explain that marketers need to consider the fact that environmental concerns are waning as a tool to attract consumers to their products. But certain environmental issues were more important than others such as the use of less packaging, recyclability and re-usability of the product rather than whether the company used greener fuels to run their operations.
The study found that environmental issues fall well behind concerns related to the price of gas, adequate pensions, the state of the economy, and ethics in politics. Either unethical politics has in the last 3 years threatened to dismantle the trust of Canadians or we've done a complete 180 on the importance of the environment.
The study authors attribute the drop to the dire economic situation, although 2008, when we cared about the environment, was the year that we experienced the greatest economic low. I recall studies in 2008 suggesting that "despite the economic horizon, consumers are still committed to acting green". On top of all this, at the time of the study, the Canadian economy was looking really good (unlike now).
The study seems to suggest that environmental consumerism is a bit of a fad, which dangerously suggests that company interest in this area will wane. This is a scary thought. I only wish that the environmental destruction we're causing as Canadians and global citizens echoed the reversible luxuries of a fad. But unfortunately market behaviour doesn't seem to reflect the realities of the environment.
I think consumers' thinning wallets is only part of the explanation here. Environmental issues are so distant in our minds. We don't see them around us like we do the gas prices on every street corner, stock market trends on every business website, the fluctuations of our investments through online banking and the behaviour of our politicians on the front page of every newspaper and website. So the media has a role here!
I think humanity is incredibly fickle when it comes to these sorts of issues that command long-term views and personal sacrifice. Only when a highly provocative video like The Inconvenient Truth comes out do we stop to think and perhaps make a couple of sacrifices. But each new documentary that illuminates the environmental realities we face has to out-revolutionize the previous for any of us to pay attention to it, otherwise it's the same old thing...more environmental awareness campaigns that we start to ignore. In fact, Al Gore is trying to revive this once global concern.
I haven't given up on my fellow Canadians yet. We're all very busy. But i know of many organizations, including businesses, that are playing very active roles in educating consumers about environmental issues and developing technologies and products that avoid the perceived trade-off between economic and ecological sustainability.
Wednesday, August 17, 2011
My Experience in San Antonio Texas

It's been 3 years since the largest financial crisis in history; a crisis that demonstrated the highly destructive behaviour business can have on society. Alongside such travesties as the BP oil debacle and the many documented atrocities on local indigenous communities, the financial crisis has shown quite unequivocally that business is prospering at the expense of society.
Nowhere in the conference was there discussion of our complicity in this behaviour as academics teaching future managers to make the very decisions that led to these crises. Like zombies we walk from session to session discussing trivial independent and dependent variables that ultimately mask the need for fundamental change in management thought. Is this any different from those incumbent businesses that ignore the problems they've created to preserve the status quo that has afforded them so much wealth?
At the conference, I endured the shame of eating breakfast at the hotels where food and drinks were served on styrofoam plates, all of which were slated for the garbage. Imagine 9000 conference attendees disposing of these plates, cups and cutlery over the 5 conference days multiplied by the dozens of conferences like these throughout the year.
With the very humid heat, the large energy-sucking conference rooms populating the hotels were pumped with air conditioning to the point where many participants were wearing scarves. The justification for the styrofoam cups was partly based on the fact that the coffee will get cold in the over-sized refrigerators we were working in.
On top of all this, I have never found it so hard to find a vegetable over a 4 day period. Waffles, eggs, muffins, tarts, white bread, cheerios, meat, chicken and tortillas were all I could find. Absolutely frozen from the air conditioning, a colleague joined me in a session and told me about her dinner experience the night before. She ordered a vegetarian dish at a restaurant and the server expressed her shock and fascination that such a plate had existed on the menu. Either no one ever orders it or the very thought of a vegetable plate appears absurd.
Finally, as I'm boarding my flight home, I'm noticing that one of the most well respected academics doing work in business and the natural environment is boarding the plane before the rest of us to fly First Class!!!
Oh, the irony!!
Thursday, August 4, 2011
Fox and Friends Latest on Climate Change Denial

Anyone who argues that Fox News is an objective, fair and balanced news network only has to take a look at the latest Fox and Friends episode on climate science. In the episode, they talk about the Department of Education's initiative to educate children on climate change using the Spongebob cartoon. On the Fox news channel screen read phrases like "Spongebog's Bias", "Cartoon blames man for global warming", and "Spongebob only tells one side of the debate". The subsequent comments from Fox's Steve Doocey and the sit-in across from him are absolutely ludicrous. There is no debate on the science, there is no concentration of scientists that believe climate change is not caused by humanity, manmade climate change is not unproven science, and, most importantly, this is not one of those natural "gigantic climactic phases".
Fox is consistently criticized for pushing a political debate on climate change and more generally for pushing a highly right-wing conservative ideology heavily influenced by those most in jeopardy of political action on climate change. You can see in their tone that their objective is not to convey fact but to sing the highly charged rhetoric of a few elite individuals and corporations. Fox is indeed one of the darkest institutions in global society today.
Take a look here at Gleick's criticism and the video
Wednesday, July 20, 2011
Rupert Murdock Fails Management 101

Rupert Murdock apologized profusely today in response to accusations form the UK parliament but accepted no responsibility for all that happened under his watch as the leader of News Corp. Rebecca Brooks similarly seemed to suggest that her lack of awareness of the scandals absolves her of any responsibility. These remarks are particularly striking because they naively overlook the influence of institutions on the behaviour of individuals. By institution I mean the business itself that possesses an intricate array of complex systems and processes that shape norms, standards, belief systems, and principles resulting in collective behaviour and a well-defined and highly influential culture. Consider an organization's aggressive reward systems or promotion criteria that elicit a highly aggressive competitive environment or internal norms related to unethical behaviour that leaders endorse or ignore. As Noam Chomsky put it in describing the behaviour of organization members of particularly psychopathic corporations:
“When you look at a corporation, just like when you look at a slave owner, you want to distinguish between the institution and the individual. As individuals they may be nice to their slaves, benevolent, friendly, nice to their children, caring about other people. But in their institutional role they may be monsters, because the institution is monstrous” (Chomsky from The Corporation).
Decades of research has concluded that leaders, executives, and managers shape and mold the culture of their organizations through the institution of these systems and structures and, most importantly, through their own behaviour. In explaining the downfall of Enron, “The Smartest Guys in the Room” nicely showed the similarity between the leadership style of President Jeff Skilling and the highly competitive and aggressive behaviour of their traders. The aggressive culture created by Enron leaders transcended to other parts of the organization. Management research would therefore predict that these traders may not have engaged in similar behaviour in another organization under a different culture.
The influence of leaders on the behaviour of their organizations is undeniable. Although Murdock might not have known about particular scandals, there is no question that he is indirectly responsible for the behaviour of his employees. In fact, I would argue that Murdock’s molding of News Corp’s culture is more destructive than his role in choreographing any individual hacking initiative. To absolve responsibility as a leader in situations like these ignores the fundamentals of Leadership 101. Rupert presumes that organizational culture is irrelevant and that individuals behave through their own devices. Large organizations are complex and leaders of these organizations accept a risk and responsibility of the actions of the organization. Otherwise, they do not belong in these positions.
Photo taken from greatpost.info reproduced through Creative Commons